MISSISSAUGA, ON, Aug. 14, 2012 /CNW/ – Staples (SPLS)
Staples Advantage Canada , the business-to-business division of Staples,
is the exclusive supplier in the office products industry of MADD
Virgin Drinks – an alcohol-free line of beverages licensed by MADD
Canada (Mothers Against Drunk Driving). Initially available in
Ontario, with anticipated expansion across Canada , Staples Advantage
will carry three varieties from the alcohol free line – MADD Virgin
Blanc, MADD Virgin Rouge, and MADD Virgin Brut. Staples Advantage will
contribute ten percent of its net sales from MADD Virgin Drinks to MADD
Canada to support the group’s ongoing efforts to reduce impaired
“As a trusted source for office solutions, Staples Advantage is offering
MADD Virgin Drinks to our customers as a great choice for their
corporate events such as company celebrations and employee functions,”
says Margaret Blake , Director of Merchandising at Staples Advantage.
“Providing a safe and sophisticated beverage alternative at on-premise
celebrations not only helps make the event enjoyable for everyone but
has the added benefit of supporting the great work being done by MADD
Staples Advantage also carries a wide selection of everyday breakroom
products that includes everything from snacks and beverages to cutlery
and cleaning supplies. The addition of MADD Virgin Drinks to this
category makes it easy for organizations to order a variety of their
corporate event necessities from one supplier.
“We are excited to have Staples Advantage carry MADD Virgin Drinks,”
says Andrew Murie , CEO of MADD Canada . “Making Virgin Drinks easily
available at corporate functions encourages companies and their
employees to drink responsibly.”
The three varieties will be sold in packs of two and six and are now
available for purchase online on www.eway.ca or by calling Staples Advantage at 1-877-272-2121.
About Staples Advantage Canada
As the business-to-business division of Staples, Staples Advantage works
with companies of 20 or more employees to develop customized programs,
dedicated account management, and a complete assortment of products and
services to meet business needs.
As the leading supplier in Canada , we work with our business partners to
provide office supplies, technology products, facility supplies,
furniture, and business services. Staples Advantage Canada is
headquartered in Mississauga, Ontario, with eight distribution centres
across Canada . For more information, visit www.staplesadvantage.ca.
About MADD Canada
MADD Canada (Mothers Against Drunk Driving) is a national, charitable
organization that is committed to stopping impaired driving and
supporting the victims of this violent crime. With volunteer-driven
groups in more than 100 communities across Canada , MADD Canada aims to
offer support services to victims, heighten awareness of the dangers of
impaired driving and save lives and prevent injuries on our roads. For
more information, visit www.madd.ca.
SOURCE: Staples Advantage Canada